• LOCATION: Madrid (Spain)

• LANGUAGES: EN / ES (MX or AR preferred) / BR preferred

• TIME-FRAME: 3 months

• OBJECTIVE: 
- Assist the in-house SEO team increase the visibility / web traffic / conversions of the client's brand in search engines by means of technical and analytical knowledge. 

• FUNCTIONS: 
- Analysis and selection of topics or keywords most relevant to the client's brand based on demand and business suitability 
- Assist in the analysis, planning and monitoring of the SEO strategy to be executed or carried out. 
- Identification and assessment of improvement actions to increase quality traffic and the company's online reputation. 
- Web analytics related to organic traffic: advice and information reporting. 
- Benchmarking and analysis of the competition to detect new trends and opportunities.
- Web Performance Optimization (WPO)

• EXPERIENCE: 
- At least 3 years of experience in SEO positions. 
- Complementary experience in content marketing positions.

• SOFT SKILLS: 
- Analytical thinking 
- Communication skills
- Creativity
- Strategic vision
- Empathy

• PREFERRED EDUCATION: 
- Degree in Journalism, Marketing or IT.
- Complementary education in Digital Marketing, SEO or training approved by Google.

• PREFERRED TOOLS: 
- SEO tools: Search Console, Semrush, Screaming Frog, Majestic SEO, Sistrix or Moz. 
- Web Analytics: Google Analytics, Tag Manager, Excel and Google Data Studio. 
- CMS: WordPress, Magento, Prestashop or CMS of employer itself 
- Content marketing and keyword research: AHREFs or Google Trends. 
- Programming languages such as HTML, CSS, Javascript, SQL, PHP. 
- UX: Google Optimize. 
- Data visualisation: Klipfolio or Tableau. 
- Advertising: Google Adwords, Facebook Ads and Linkedin Ads 

• PREFERRED KNOWLEDGE: 
- Web Analytics
- Definition of KPIs
- Content managers
- Monitoring
- UX
- Agile Methodology